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Philips wins EISA award

Dubai, September 4, 2007

Philips' application of technological and design innovation in home entertainment has been rewarded by two prestigious product awards from the European Imaging & Sound Association (EISA).

The Philips 47PFL9732D Cineos FlatTV with Perfect Pixel HD Engine and Ambilight Surround was named European Full-HD LCD TV, 2007-2008, while the Philips HTS8100 SoundBar DVD Home Theater with Ambisound technology was named European Home Theater Compact System 2007-2008.

The EISA Award for Philips’ 2007 flagship Full HD 1080p 47-inch (119cm) FlatTV continues the recognition Philips has earned over many years for driving picture quality excellence in television.

With the 47” screen size fast emerging as a key sector in the flat panel market – especially with the growth of High Definition content - the 47PFL9732D's EISA award is a significant achievement.

In its official citation, the EISA judging panel states that the Philips 47PFL9732D “...delivers breathtaking visual quality in full High Definition. Even the smallest details are clearly visible in 1920x1080p resolution, enhanced by truly outstanding motion compensation processing from Philips' innovative Perfect Pixel HD Engine”. EISA's citation adds that with this set “...Philips has raised LCD TV standards to a new level of accomplishment”.

Philips has long been regarded as an innovator in audio-video, and the EISA Award for the HTS8100 DVD Home Theatre system underlines Philips' commitment to continued innovation in home entertainment.

Replacing traditional home theater systems based on separate surround sound loudspeakers, the HTS8100 applies Philips' Ambisound technology to deliver a true 5.1-channel audio performance from a system comprising one single unit.

The EISA judges gave specific praise to the system's design: “Miraculously its speakers, amplifier and DVD/CD player are all contained within a 13 cm-thin box. This design concept - the 'sound bar' - makes an excellent partnership with flat screen TVs, noting that it was capable of delivering “...an exceptionally good home-cinema performance”.

Commenting on the two EISA awards, Rudy Provoost, executive vice-president, Royal Philips Electronics and Chief Executive Officer, Philips Consumer Electronics, said:

“Philips is dedicated to offering consumers truly different, exciting and innovative products, underpinned by our promise of sense and simplicity, that provide truly immersive home entertainment experiences. The awards EISA has given these two products recognize how we have continually raised the standard in flat television picture excellence, home theater innovation and design, and the home entertainment experience overall.”

The Philips 47PFL9732D Cineos FlatTV delivers the ultimate 1080P High Definition viewing experience thanks to a picture quality package that delivers superior sharpness, natural detail, vivid color and smooth natural motion. Key to this quality is Perfect Pixel HD Engine - a suite of Philips improvement technologies which deliver an unrivalled level of High Definition excellence:

- 100Hz ClearLCD combines enhanced physical response of liquid crystals in the display with a doubling of the display’s refresh rate to 100 hertz. This cuts the response time to just three milliseconds, producing fast action without any blurring, a common limitation found in many ordinary LCD TVs.

- HD Natural Motion removes any motion judder in HD content to deliver unrivalled sharp and fluid pictures - perfect for high definition movie sources such as Blu-ray Disc&trade. HD Natural Motion measures and estimates the speed, motion and direction of an object in a scene, even compensating for sudden movements by the camera.
-Philips' new Color Booster uses 14-bit processing to generate a palette of four trillion colours. This results in increased color saturation, making colors even more vibrant and natural.




Tags: Philips | EISA |

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