Boots launched its new range of summer make-up collection at a special introductory event in Dubai.

Leading make-up expert Claire Streets who demonstrated the new range said the No7 products have been designed with bright and vibrant hues, evoking memories of sunshine-filled days and rainbows.

The new collection features fresh, flowery and iridescent colours from the 70s.

“The company takes its role as industry innovators very seriously when it comes to launching our products to our customers," said Richard Morgan, president of Boots.

"Having a leading expert from the UK, demonstrating the art of make-up, highlights our commitment to the region in setting new trends and providing our customers with the best possible service,” he added.

Streets also conducted an advanced and intensive make-up training session for No7 consultants from across the region.

Boots No7 skincare and make-up collection are available at all Boots stores in Dubai, said a statement.- TradeArabia News Service