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Samsung debuts Amoled digital camera

Dubai, July 8, 2009

Samsung Electronics, a leader in consumer electronics, has launched its new 12 mega-pixel WB1000, a compact point-and-shoot digital camera featuring a three-inch Amoled (active-matrix organic light-emitting diode) screen.

The new camera also has an ultra wide angle 24mm Schneider lens and features 5x optical zoom.

The camera offers high definition video recording and incorporates the largest Amoled screen on a digital camera to date.

Utilising the same advanced technologies found in Samsung’s revolutionary Amoled televisions, the WB1000’s Amoled screen helps enhance the overall digital imaging experience for the end user.

“The WB1000 clearly represents the competitive advantages afforded by the related business units at Samsung,” said Ram Modak, general manager of AV Division at Samsung Gulf Electronics.

“Samsung fully leveraged these strengths in the manufacture of the new WWB1000, especially in the design of the camera’s three inch Amoled screen and high-definition video recording mode,” he added.

“When combined with the camera’s impressive lens and automatic features, the WB1000 is easily one of the most advanced compact digital cameras in Samsung’s lineup of digital imaging solutions.”

Compared to a traditional TFT-LCD screen, the WB1000’s Amoled consumes less power and offers a higher contrast ratio of 10,000:1, producing darker black levels, more vibrant colours and a brighter display which can easily be viewed outdoors, and even in direct sunlight.

Additionally, unlike a TFT-LCD, the WB1000’s Amoled screen has the ability to display images that can be reviewed at any angle, while fully maintaining the same colour gamut.

Samsung’s WB1000 also offers advanced high-definition video recording at a resolution of 720 pixels, as well as HDMI connectivity through the use of a cradle to view one’s video and photos in HD clarity on an HD TV.

The camera’s 5x optical zoom can be used while recording, and because the camera utilises H.264 compression (a codec for high-definition video that yields three to five times the recording length than that of MJPEG video) users can record HD video for longer periods of time with the WB1000.

The WB1000 also puts an end to inadvertently lost images with a new feature called the Recycle Bin - a unique function that allows consumers to retrieve images which were deleted by mistake.

When the Recycle Bin function is in use, the WB1000 automatically creates a “trash” folder on the internal memory card which stores any image deleted from the camera. This special feature allows users to shoot, delete and restore images without the fear that they will be lost forever.

Featuring a brushed stainless steel finish, the WB1000 offers a compact form factor highlighted by two analog dials found on top of the WB1000’s body. The two dials give the WB1000 a retro look and provide users with the ability to quickly glance down at the camera for an approximate readout of remaining battery life and memory capacity. – TradeArabia News Service




Tags: Samsung | Dubai | digital camera | Amoled |

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