Brother launches new printers
Dubai, November 30, 2009
Brother Gulf, a global printing products manufacturer, has launched five new business colour printers as well as a trilingual label printer.
Launched during the recent 2009 Gulf Information Technology Exhibition (Gitex 2009), Brother’s newest additions include two models from the HL-3000 Series compact business colour printers (HL-3040CN and HL-3070CW), three from the 9000 compact business colour All-in-One Series (DCP-9010CN, MFC-9120CN and MFC-9320CW), and the first-ever trilingual (English, Arabic, Persian) P-Touch Label Printer in the Middle East.
The release of its latest line of printers allows Brother Gulf to leverage and further consolidate its position in the region’s printing and document managing segment, a statement said.
The shipment of printing and document managing solutions in the Middle East is expected to grow by 4.8 per cent by 2010, according to latest industry analysis from IDC.
“Brother continues to take strides in growing the market, which is the motivation behind the launch of the new models of colour printing equipment and MFCs,” said Shinji Tada, managing director, Brother International Corporation Gulf.
“As we continue to invest in advancing the technologies that power our products, we keep in mind the evolving needs of our users amidst the ever-changing demands of today’s dynamic business environment, and tailor-fit our offerings to match these requirements,” Tada added.
Brother’s new range of high-speed compact business colour printers and multi-function centres (MFCs), incorporate a host of unique features like fast professional colour and monochrome print speeds at 16 pages per minute, while its newest set of multifunction printing equipment offer the fastest single pass colour print speed within each of their respective market segments.
The new line of products offers high quality print outs of up to 600x2400 dpi resolution.
Tada continued: “With the printer market expected to rebound by the second half of 2010, our plans for the coming year will definitely include activities, which will further strengthen our relationships with retailers, partners, and distributors.”
“Furthermore, our customers can count on Brother Gulf to invest in designing new products with a focus on providing powerful features and combining convenience and functionality, which will ultimately contribute to the enhancement of the overall operations of small, home-based or mobile businesses,” concluded Tada. – TradeArabia News Service
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