BenQ, a leading digital lifestyle provider, showcased its flagship educational projector and the innovative point draw technology on the first day of Gitex Technology Week, currently running in Dubai.

“In The Middle East and Africa region, we see a huge potential for technology that enhances the learning experience of a tech-savvy generation,” said Manish Bakshi, general manager of BenQ for the Middle East and Africa.

“Increasingly we are seeing schools shift from traditional to digital resources using laptops and projectors. Gitex Technology Week 2010 is an effective platform from which to showcase BenQ’s range of innovative products that will transform classrooms across the Middle East,” he added.

BenQ has identified the education sector in the Middle East as a high-growth area for the company.

Educational projectors, such as BenQ’s recently launched MP780 ST that includes the BenQ point draw technology and the ultra short throw MX880UST enable a more interactive learning experience, a statement said. – TradeArabia News Service