Nokia rolls out new all-screen smartphone
Dubai, September 21, 2011
Nokia has launched its new stylish smartphone N9 - which packs the latest in camera, navigation and audio technology - in selected markets across Middle East and Africa.
A stunning blend of design and the latest smartphone technology, the N9 has several key features including a 3.9-inch Amoled screen, 8-megapixel Carl Zeiss autofocus sensor, wide-angle lens, HD-quality video capture, navigation features and scratch-resistant curved glass, said a Nokia statement.
Announcing the launch at a glamorous party in Downtown Dubai, Alessandro Lamanna, Nokia’s vice president of sales, MEA said, 'The N9, which will be available in select markets across the world, is perfectly suited for this region’s high-tech and style conscious consumer who demand best-in-class products.'
This smartphone offering is built for people who appreciate a stunning blend of design and the latest smartphone technology, he remarked.
Built with the latest in human innovative technology, the N9 promises to re-define the way smartphones are used.
With its groundbreaking technology and en-vogue look and feel, Nokia’s latest smartphone promises to be a worthy and striking companion to the style conscious consumer.
'With recent figures from Gartner revealing that Nokia smartphones continue to be market leaders in MEA region, claiming 41.9 per cent of the category market, consumers in the region clearly value and trust Nokia products,' said Lamanna.
'Addressing this clear preference, Nokia has selected MEA as one of the first markets to launch the N9, continuing our commitment to meet customer demands for products that excel in performance and enhance their social standing,' he added.
On its novel features, Lamanna said the Nokia N9 introduces an innovative new design where the home key is replaced by a simple gesture: a swipe. 'Whenever you’re in an application, swiping from the edge of the display takes you home,' he observed.
'The three home views of the user interface are designed to give fast access to the most important things people do with a phone: using apps, staying up to date with notifications and social networks, and switching between activities,' he added.
The industrial design of the Nokia N9, he said, was an example of extreme product making and craft.
'The body is precision-machined from a single piece of polycarbonate and flows seamlessly into beautiful curved glass. The laminated deep black display means that the user interface just floats on the surface of the product,' explained the official.
Nokia Global head of design, Marko Ahtisaari said, 'Innovation is at the heart of our strategy and with the N9, we wanted to design a better way to use a phone so we reinvented the home key with a simple gesture: a swipe from the edge of the screen.'
'The positive consumer feedback we’ve received on the Nokia N9 from across the region is very exciting and sends a strong message about Nokia and its new challenger mindset, strategy and direction.'
'Hand in hand to design is the look and feel, and we are certain the Nokia N9 will both surprise and enthrall style conscious users,' he added.-TradeArabia News Service