MAN Consumer showcases leading FMCG brands
Abu Dhabi, November 24, 2013
MAN Consumer, the FMCG arm of MAN Investments, will showcase a range of leading global brands at Sial 2013, the Middle East food exhibition in Abu Dhabi, which begins today (November 24).
MAN Consumer’s activities include a supplier base of more than 30 brands and over 500 stock keeping units (SKUs) from across the globe including, India, Brazil, Turkey, Germany, Canada, USA, China and Philippines.
It includes Keskinoglu chicken and eggs from Turkey, Qilla rice from India, MintaSoda and Whynatte Latte from US and YPE from Brazil. Other products include specialty beverages, organic jams, spices and condiments.
“The objective for MAN Investments to foray into FMCG with MAN Consumer was very simple – to cater to the various consumer tastes of the diverse population across the UAE as well as showcase their home grown brands on an international platform. Our brands are handpicked, leaders in their categories, and high on quality,” said a spokesman for Man Investments.
“Since its inception, we have grown rapidly and we expect to foray into the automotive industry by 2014 as well as real estate investments and projects, commercial projects and of course many new brands and concepts in F&B. We are targeting a 15 to 20 per cent growth across all business segments, including M A N Consumer,” he said.
The three-day Sial Middle East 2013, now in its fourth year, features a conference, a hosted buyer programme, La Cuisine by Sial international chef competition, and the Sial Innovation Observatory, showcasing the world’s most innovative F&B products. - TradeArabia News Service