Sunday 22 April 2018

Lenovo sees 56pc market growth in UAE

Dubai, January 21, 2014

Lenovo, a leading computer hardware and electronics company, has recorded a market growth of 56.4 per cent year-on-year (YOY) in 2013 in the UAE, said a report.

The company ended the quarter with a record 22.4 per cent in total PC market share in the UAE, according to the latest Q4 2013 preliminary figures by the International Data Corporation (IDC).

It also shipped more notebooks than any other vendor in the country and achieved a record 23.2 per cent market share in portable PCs, it said.

Mohammed Hilili, Gulf general manager, said: “Becoming the number one PC vendor in the UAE is quite remarkable and a huge milestone for Lenovo.”

“The UAE has always been a strategic market for Lenovo; in fact, it was one of the first few countries where we launched our smartphones and where we are seeing our PC Plus strategy come to fruition.”

In Middle East and Africa (MEA), Lenovo achieved a record 12.9 per cent market share with 47.8 per cent YOY growth, said the data.

It was the only vendor in the top five to register positive growth, according to IDC’s Q4 2013 preliminary results.

In addition to UAE, Lenovo also secured the number one spot in Qatar, Lebanon and Jordan.

Oliver Ebel, Lenovo MEA vice president, said: “In 2013, Lenovo has achieved exponential growth in MEA with our market share increasing quarter-on-quarter; this largely due to Lenovo’s innovative devices, our loyal partners and our dedicated team.

“PC remains a $200 billion per year industry and Lenovo is committed to PC innovations with such products as the Yoga 2 Pro, ThinkPad Yoga and Thinkpad X1 Carbon Touch.” - TradeArabia News Service

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