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Huawei launches new Ascend P7

Dubai, June 12, 2014

Huawei, a leading global ICT solutions provider, has unveiled its Ascend P7 for the Middle East region at a Dubai event.
 
The new 4G LTE-enabled smartphone features a five-inch full HD display, an 8MP front-facing and 13MP rear-facing cameras and the latest intuitive Emotion UI 2.3, said a statement.
 
Ashraf Fawakherji, vice president of Huawei Device Middle East, said: “Today Huawei has continued to push the boundaries of what is possible. The Ascend P7 challenges existing industry standards by redefining smartphone design, camera experience and connectivity, providing consumers with a truly innovative and premium smartphone. 
 
“We are confident that regional consumers will react well to the introduction of the Ascend P7 because of the host of incredible software and design features that are included in the device. Never have we been more proud of a smartphone that embodies our ‘Make it Possible’ mantra.”
 
The Ascend P7 has been completely redesigned and is not only 6.5mm in width, setting a new record as the slimmest 4G LTE smartphone in the market, available in an array of colours including black, white and pink, said the statement.
 
“Our brand recognition among consumers globally and in the Middle East continues to grow at a rapid pace, in fact we are now ranked number three globally in terms of worldwide smartphone shipments. We look forward to see how consumers react to our latest line-up,” said Fawakherji.
 
It features Corning Gorilla Glass 3 front and rear covers, dual antenna design to improve signal reception and a 2,500 mAh lithium polymer battery and proprietary battery saving technology.
 
The accessories include Huawei TalkBand B1, colourful protective cases, clamshell protective screen covers, and portable batteries. - TradeArabia News Service



Tags: Middle East | Dubai | Huawei | launch | Ascend |

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