Le Meridien Mina Seyahi blog a hit
Dubai , November 12, 2007
The Middle East's first dedicated hotel blog has proven itself and surpassed expectations since its debut early this year.
Dubai-based Le Meridien Mina Seyahi Beach Resort and Marina's interactive online journal continues to attract the interest and attention of a large and diverse audience comprising local patrons, potential guests, industry professionals, sport and music fans, sailing enthusiasts, media persons and web addicts alike, said an official spokesman.
Commenting on the launch and subsequent response to the blog, E-commerce manager, Le Meridien Mina Seyahi Beach Resort and Marina, Jitendra Jain said that over the years, the resort has proven to be equally and extremely popular both with overseas visitors and residents of Dubai, and that the blog - Mina Effect - is a natural extension of this popularity.
'Anyone who has dined here, stayed as a guest, or used one of our numerous facilities has experienced the unique and diverse charms of the resort for themselves. We are famous for our eateries - Tang, Barasti, The Dhow, Bussola - just as much as we are known for our sailing and water sports organised in association with the Dubai International Marine Club, our famed beach, and our spa. By visiting our blog, visitors are reliving the experience and revoking memories, while planning to come back,' he added.
The Mina Effect blog provides regular updates on sports, water sports, music and entertainment events, culinary and gourmet festivals, well-being and leisure, and children's activities - making it appealing to a diverse cross section of online visitors.
The blog is also an industry-first, both for Dubai and the Middle East, in a milieu where hotels traditionally provide only information and booking facilities on their official websites.
Other unique features include an interactive, self-exploratory map of the resort, extensive video and photo galleries with pictures and films of events, and direct links to bookings, special offers and careers.
The blog has also been instrumental in driving the online culture at the resort and is updated on a regular basis by the resort's in-house team. Trade Arabia News Service