Indonesia plans tourism unit in Dubai
Dubai, April 20, 2008
Indonesia’s Ministry of Culture and Tourism has decided to appoint a local tourism promotion marketing company in Dubai.
Speaking in the run up to the Arabian Travel Market, Indonesia’s minister of culture and tourism Jero Wacik said that he had a message of great opportunities for all outbound travel agents and their clients: “Indonesia has it all. It is truly the destination that is the Ultimate in Diversity!
“Indonesia offers such a variety to our Middle Eastern friends - a magical beach holiday in Bali; enjoying cultural diversity and heritage wonders such as Unesco World Heritage Sites Borobudur Temple and Prambanan Temple in Java; fantastic shopping at great prices in Jakarta and Bandung; playing golf with no waiting and at excellent value on international class courses throughout the country; marvellous spas with both traditional and international health and beauty treatments; and overall, a safe, family-oriented environment,” he enthused.
“And as the world’s most populous Muslim country, Indonesia also offers an environment that is very hospitable and welcoming to those of the Islamic faith.”
Wacik explained that tourism is the second largest source of foreign exchange for Indonesia, after patrol and gas, and amounts to nine per cent of gross domestic product. Bali remains the most popular destination, whilst the capital, Jakarta, is growing its portfolio in the meetings, incentives, conferences and exhibitions (MICE) market.
“The year 2008 has been designated Visit Indonesia Year,” he continued. “This represents a year-long celebration to commemorate the 100th anniversary of Indonesia’s Awakening Day - which commemorates the birth of Indonesia's nationalist movement. As a result, we aim to attract seven million international visitors to the country by the end of this year.”
Wacik also explained that cruise tourism is another growing segment of the Indonesian tourism market.
“We are working hard with our partners in the private sector – both in Indonesia and overseas – to promote a number of special interest tourism attractions. We see strong growth potential in cruise tourism for Indonesia. With its great natural beauty, wide cultural diversity, and an archipelago of 17,500 islands set in a tropical sea, Indonesia is truly a cruising paradise. We are strategically located between Singapore and Australia, and Singapore is now the major Southeast Asian hub for the booming cruise industry in the Asia Pacific,” he added.
To attract private sector investment in tourism development, the government has adopted a fiscal incentives policy for development projects such as hotels, tourist resorts, recreational parks, and convention facilities.
Already, the government has successfully targeted investors from the Middle East in particular, as the number of UAE’s tourist visiting Indonesia has significantly increasing with the annual growth rate up to 10 per cent to 13 per cent.
For instance, the UAE’s Emaar Properties Plc. has already signed a Memorandum of Understanding (MOU) to invest a total of $600 million in the development of a tourist resort of 1,200 hectares in the south of Lombok. – TradeArabia News Service
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