Sita posts $1.47bn sales, up 3.5pc
Dubai, May 12, 2009
Sita, the leading specialist in air transport communication and IT solutions, has reported consolidated revenues of $1.47 billion for the year 2008, up 3.5 per cent on the previous year’s figure of $1.42 billion.
“In the context of the worsening economic downturn, Sita performed well in 2008,” said Hani El Assaad, Sita regional vice president, Middle East and Turkey.
“Not only were overall revenues up at $1.472 billion but for the third year in a row we have won over $1 billion worth of new business. This is because IT and communications are now such an essential part of the daily operational life of the air transport industry and play a crucial role in managing costs and increasing productivity.”
“A good example is e-ticketing. Last year the 75 airlines we support on our e-ticketing platform issued over 82 million e-tickets compared to just 10.6 million two years ago. This is a remarkable acceleration of a change that is saving the industry millions as online booking and paperless travel become more prevalent,” El Assaad added.
“We also saw a steep drop in lost baggage claims which went from 14.2 million in 2007 to 11.9 million last year. Again this is an enormous saving to the industry which is due not just to fewer items of checked baggage but also major improvements in baggage tracking and sorting enabled by both IATA’s baggage improvement programme and Sita technology.”
Paul Coby, Sita’s chairman and British Airways CIO and head of financial shared services, said: “Sixty years after it was founded in 1949 by the air transport community, Sita’s business model continues to respond with remarkable resilience to both changing technology and to global economic storms.”
“The way Sita combines competition and collaboration as an entirely commercially-run cooperative with 550 members allows us to remain very close to our customers. Our constitution means we can uniquely address the industry’s common challenges on behalf of the entire air transport community,” added Coby.
“Even in these very difficult economic times, Sita has no debt, although we invested $79 million last year in product development for our customers, acquiring cargo system provider Softair, (through our subsidiary Champ Cargosystems), and the Australian border security company, CPS Systems.
"At our OnAir subsidiary we have also led the way in in-flight connectivity to allow the commercial launch of on-board mobile phone use,” Coby concluded. – TradeArabia News Service
More Travel, Tourism & Hospitality Stories
- Etihad in move to clear flights backlog
- Tourism industry emerges from downturn
- Airbus orders more frequent A380 checks
- Dubai Mall stand offers air safety tips
- Elaf Group plans new hotel in Makkah
- UPDATE: Abu Dhabi airport starts operation
- Qatar Airways mulls options on 3 extra A380s
- RAK features 9 travel firms at ITB Berlin
- Etihad names Patrick Vieira guest ambassador
- Lufthansa to offer Premium Economy Class
- Ras Al Khaimah TDA appoints new CEO
- Abu Dhabi flights hit by 'technical failure'
- Egypt urges Germany to ease travel advisory
- Qatar Airways to get 3 A380s in June
- Paramount eyes expansion in region
- All EU citizens exempt from pre-entry UAE visas
- Sofitel to open in Downtown Dubai
- Women’s role in aviation focus for summit
- Turkish, Singapore Airlines expand codeshare
- Global air passenger traffic up 7.8pc in Jan
- Hilton to open 41-storey hotel in Pearl-Qatar
- Graffiti area at the Great Wall
- Dubai hotels welcome 11m guests
- Wyndham signs for 4th hotel in Turkey
- Mideast carriers top global air freight growth
- IFA Hotels unveils fresh brand identity
- Turkish Airlines launches Rotterdam flights
- RJ to operate Amman-Kuwait twice daily
- JCDecaux unveils digital screens at Dubai airport
- EU awaits surge in UAE corporate travellers