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DPG’s World Cup screening success

Dubai, July 14, 2010

Dubai Properties Group (DPG), a member of Dubai Holding, said a total of more than 20,000 guests attended its high definition screening of the recent Fifa World Cup 2010 soccer matches.

The Stadium at The Walk accommodated an average of 500 guests per day at the stadium-style venue that featured a massive 7x4 metre high-definition (HD) screen along with 34 plasma screens to ensure an optimum viewing experience.

The venue also included football themed food and beverage by Jebel Ali Hotels.

The venue hosted by Dubai Properties Group in partnership with B Communications of Dubai was sponsored by KIA Motors and was fully booked for most matches, a statement said.

“In the past two years The Walk has emerged an extremely popular lifestyle destination, full of fun, activities and action throughout the year,” said Khalid Al Malik, group chief executive officer, DPG.

“The Stadium at The Walk was an enormous success and we are pleased to receive phenomenal feedback and appreciation from our customers,” he added.

DPG, DTCM, Al Majid Motors and B Communications also named the winner of a mega raffle draw for an all-new Kia Cadenza 2011, a luxury sport sedan, at the event.

Mohammad Khader, general manager of Al Majid Motors, the sole distributor of Kia cars in the UAE, said: “We are thrilled to announce the lucky winner of the new Kia Cadenza. We also received a huge amount of interest from the Korean community in Dubai especially for the Korean games.”

The Stadium at the Walk also featured interactive games and prizes. – TradeArabia News Service




Tags: Dubai Properties | World Cup | Screening | The Walk | The Stadium |

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