Peter Hill, the chief executive officer of Oman Air, will speak about the role of in-flight entertainment and connectivity (IFEC) as a factor in customers’ choice of airline at an upcoming summit on air transport in London.

The Future of Air Transport 2010 conference will be held on November 29 and 30 at Le Méridien Piccadilly.

Hill was invited to speak at The Future of Air Transport 2010 following Oman Air’s recent introduction of a new fleet of Airbus A330 aircraft which offer each passenger audio video on demand, live satellite TV and the world’s first combined mobile phone and Wi-Fi connectivity package, a statement said.

“The Future of Air Transport is acknowledged as one of the aviation industry’s leading events,” said Hill.

“I am delighted to have the opportunity to speak to some of the industry’s leading figures and to promote the debate on how we can continue to meet and surpass customers’ expectations when it comes to IFEC and other in-flight technologies.”

“As we found when Oman Air introduced in-flight mobile and Wi-Fi connectivity, customers value the chance to stay in touch, be entertained, update their social media and work whilst travelling,” he added.

“Oman Air and an increasing number of other airlines have taken great steps forward within the area of IFEC and one of the major challenges for the future will be how we match the pace of technological change. I look forward to discussing with colleagues the opportunities and challenges that lie ahead,” Hill concluded. – TradeArabia News Service