Samsonite opens new store, renovates another
Jeddah, June 19, 2012
Leading travel solutions company, Samsonite Group, has announced the opening of a new store on Tahlia Street Jeddah in Saudi Arabia and completed renovating its store at the Kingdom Mall in Riyadh.
The new store is a part of massive expansion plans across the kingdom, which will see Samsonite adding up to nine additional stores by next year to its existing portfolio of 16 stores in Saudi Arabia, a statement from the company said.
The new outlet is spread across 1,100 sq ft, showcasing the entire range of Samsonite travel solutions including the latest business collection and sports backpacks.
Jai Krishnan, vice president, Middle East, East Africa & Saarc, said: “The new stores are proof of our ambitious growth plans and strategic objective to be more accessible to our customers in the country. Al Tahlia Street is Jeddah’s busiest and one of the best locations for shoppers across the city and Samsonite spares no efforts in catering to our esteemed customers. Our store in Kingdom Mall Riyadh was renovated to match the modern retailing standards of the brand.”
“We aim to expand more and add up to nine more stores by next year as Saudi Arabia is a high potential market for our brand and we are delighted to provide accessible stores at strategic locations across various malls in the kingdom. Through this aggressive expansion, we plan to further our legacy of leading the travel industry to new levels of innovation, not only in Saudi Arabia but also across the Middle East in the years to come.” – TradeArabia News Service