Bahrain in major tourism push this year
Manama, February 5, 2013
Bahrain is looking to fast forward its tourism proposition this year as the government signs multi-billion dollar transportation infrastructure plans and Manama launches its 2013 Arab Capital of Tourism calendar of events.
The country's proximity to Saudi Arabia, business pedigree and international sporting and leisure attractions remain key factors in driving future tourism receipts, reported the Gulf Daily News, our sister publication.
The kingdom will have a strong presence at the Arabian Travel Market (ATM) this year which runs from May 6 to 9 in Dubai.
Major exhibitors include the Culture Ministry, Gulf Hotel and participating for the first time at the ATM, Ramee Grand Hotel and Spa.
"Bahrain's tourism mix covers multiple sectors from business travellers to leisure visitors entering via the King Fahad Causeway, which links Bahrain to Saudi Arabia, and international sports fans attending the annual F1 Grand Prix," said ATM organiser Reed Travel Exhibitions director Mark Walsh.
"It's exactly this diverse market segmentation that is driving new demand and opportunities, supported by initiatives such as the recently launched 24-hour tourism information hotline."
According to Alpen Capital's October 2012 GCC Hospitality Industry Report, Bahrain's hospitality market is expected to grow at a compound annual growth rate of 18.8 per cent between 2011 and 2016.-TradeArabia News Service