Amadeus boosts Gulf partnerships
Dubai, June 1, 2013
Amadeus Gulf, the Amadeus commercial organisation responsible for the sectors of Oman, Bahrain and the UAE, said it has renewed its partnership agreements with some of the region’s leading travel agencies.
These include National Travel and Tourism (NTT) in Oman, Belhasa Travel in the UAE and Sharjah National Travel and Tourist Agency (SNTTA) in the UAE, said a statement from Amadeus.
In addition to strengthening existing relationships with customers, Amadeus Gulf also inked a new partnership agreement with Mezoon Travel, one of the largest travel agencies in Oman.
Under the agreements, NTT and Mezoon Travel will enjoy access to Amadeus’ vast portfolio of products and services coupled with its regional expertise and web-based solutions.
Further, with a larger share of business committed to Amadeus as per the renewed partnership, SNTTA will be empowered to reinforce its presence as a leading travel seller in the region.
Sai Rattan, the senior general manager, SNTTA, said: "Amadeus has successfully demonstrated its ability to provide solutions that meet the needs of the various players in the industry; SNTTA has enjoyed a strong partnership with Amadeus over the years."
Belhasa Travel, in particular, will benefit from Amadeus’ range of m-commerce and e-commerce products including Amadeus Mobile Traveller, Amadeus e-Power and Amadeus e-Travel Management, enabling the organisation to boost online bookings and grow its online business, said the company statement.
Narouz Sarkies, GM of Belhasa Travel, said, "Travelers in the UAE are increasingly looking to the internet to meet their travel needs and the region’s online travel sector is witnessing exponential growth. In this scenario, it becomes crucial for travel agencies to ensure they are up to date with industry trends in order to meet changing consumer needs; and having the right technology partner is crucial in order to do so."
"Our partnership with Amadeus will not only better equip us to reach our goals but also enable us to grow our online business while contributing to the overall growth of the sector," he stated.
Graham Nichols, the managing director, Amadeus Gulf, said, "I am delighted that customers are increasingly realizing the value of the products and solutions that we offer, in addition to our already respected customer service. We strive to understand our customers’ business strategy and provide them an overall partnership package that will truly help them grow."
"It is very gratifying that several big name agencies have appreciated this and are moving to us or committing more of their business to Amadeus," he added.
The company is present in the Mena region through 17 local Amadeus Commercial Organizations (ACOs) servicing 21 countries.-TradeArabia News Service