Cruising growth focus for Abu Dhabi forum
Abu Dhabi, July 9, 2013
Many of the world’s leading cruise line executives will meet this December to discuss key issues to stimulate the development of cruising in the Middle East at a major cruise forum in Abu Dhabi.
Azamara Club Cruises, Crystal Cruises, Cunard UK, Holland America Line, Princess Cruises, Royal Caribbean International, Silversea Cruises, TUI Cruises and The World have all pledged their attendance at the Seatrade Middle East Cruise Forum, which takes place at Rosewood Abu Dhabi from December 9 to 11.
The forum is being organised by Seatrade, with the support of Abu Dhabi Tourism & Culture Authority (TCA Abu Dhabi) and its Abu Dhabi Convention Bureau.
“The calibre of attending cruise line executives provides us, our regional counterparts and stakeholders, with essential face-to-face time with the decision-makers at the sharp end of the cruise industry so we can hear their concerns first-hand, together identify opportunities and forge stronger working relationships,” said Sultan Al Dhaheri, director Tourism Eco-Systems, TCA Abu Dhabi.
“This approach is in line with our strategy of involving stakeholders in the development of our ambitions and we view attendance as a vital investment for the region in realising its cruise ambitions.”
The forum follows an inter-regional cruise summit in Dubai in 2012 which brought together cruise line executives, regional stakeholders and government authorities and identified crucial topics that need to be addressed to enable cruising in the Middle East to develop and grow.
Delegates will hear from the cruise line operators and other global experts as they discuss the region’s cruise challenges and opportunities. The event launches with a summit attended by regional ministers, tourism leaders, port and immigration officials which will then be followed by a full day conference programme which is open to anyone with a vested interest in the cruise industry.
The forum will also include a workshop where each of the hosted cruise line executives will have one-on-one appointments with officials from participating destinations. Networking opportunities include a welcome reception and gala dinner which will be attended by all delegates and summit participants.
“This is an unrivalled opportunity for destinations in the region to get in front of the real cruise itinerary decision-makers to present their individual cases for port-of-call inclusion,” said Chris Hayman, chairman, Seatrade.
The conference programme will be broken into three key sessions: Opportunities for growth in the region; challenges for the region and selling & marketing – best practice for a successful future. Each session is then broken into topics that have been identified as important areas for discussion.
“For cruising to move forward in the region, some key areas have to be addressed,” added Hayman.
“This forum is to discuss these issues and make decisions to enable a new chapter in Middle East cruising to begin.” – TradeArabia News Service
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