Bahrain's Tourism & Exhibition Authority (BTEA) has concluded its participation at the World Travel Market (WTM) in London, which saw 50,000 delegates attend over the three-day show.

A total of 12 companies were represented at the BTEA show stand, including Gulf Air, destination management companies and a host of Bahrain’s leading hotels and resorts.

“WTM London has been a great success,” said Zayed Bin Rashid Alzayani, The Minister of Industry, Commerce & Tourism “It’s been great to see people excited about the new brand on display, to see them meeting with our partners, and immersing themselves in our story and culture.”

Shaikh Khaled Bin Humood Al-Khalifa, CEO of the BTEA, said: “All of our stand partners were delighted to be here, establishing trade links with the UK and leading global travel professionals. Many have secured deals and new agreements over the last few days and are leaving more excited than ever about the future.”

During the three days, BTEA held 19 meetings with members of the travel trade and media, including meetings with key travel partners such as Expedia, Southall Travel, Thomas Cook, Lastminute.com and Emerald.

Agents visiting the stand were able to try their driving skills on the Bahrain International Circuit Formula 1 simulator, and fuel their wanderlust through the many inspiring images on display throughout the stand – part of the new 'Ours.Yours.Bahrain' brand launched by BTEA at the show.

On the sidelines of the World Travel Market and in line with Gulf Air’s longstanding mission and continuous efforts to promote Bahrain to an international audience as a tourist and business destination, Gulf Air and BTEA presented a grand prize to Carl Halvorsen who won an all-inclusive package to visit the kingdom and attend the 2017 Formula 1 Gulf Air Bahrain Grand Prix. The prize included Gulf Air return flights from London, race tickets and hotel accommodation for two persons.
- TradeArabia News Service