Friday 28 April 2017
 
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loyalty

Gulf Air’s GCC-wide Falcon Corporate roadshow begins

Gulf Air, the national carrier of Bahrain, has begun a GCC-wide informative roadshow in which airline representatives in the six GCC states will visit corporate entities to share information about the Gulf Air Falcon Corporate Plus and Falcon Co

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Millennium Hotels debuts new rewards programme

Millennium Hotels & Resorts, Middle East and Africa (MEA) has unveiled a new and enhanced loyalty programme, tailor-made especially to suit the local market. The ‘You Loyalty & Rewards’ programme has been devel

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Global Loyalty Company surpasses 20m members

Global Loyalty Company (GLC), the specialist loyalty business of Etihad Airways Group, has passed the milestone of 20 million members across its four airline frequent flyer programmes: Etihad Guest (used by Etihad Airways, Air Serbia, Air Seyche

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Roda Hotels selects The Elite Club as F&B loyalty programme

Roda Hotels & Resorts, a Dubai-based hospitality management company, has selected The Elite Club - an innovative alliance-based rewards and loyalty programme, as its food and beverage (F&B) loyalty programme across its portfolio.

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Qatar Airways, Accor partner for loyalty scheme

Qatar Airways and leading global hotel group AccorHotels have partnered to offer benefits to members across both loyalty programmes, providing even more opportunity to earn and redeem Privilege Club Qmiles and Le Club AccorHotels points.

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Dreamworks Spa strikes up partnership with Bebuzzd

Bebuzzd, a new Dubai-based multi-store mobile app loyalty program, has added Dreamworks Spa, one of the country's top spa services provider, to its growing list of partner establishments. Under the strategic new partnership, a

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Bebuzzd app to strengthen position across Dubai’s SME segment

Bebuzzd, a new multi-store digital loyalty programme, is set to reinforce its leading position across Dubai’s Small Medium Enterprises (SMEs) segment. The new app has set its sights on playing a key role of driving in more g

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Etihad Airways Partners plan to align loyalty programmes

Etihad Airways Partners (EAP), a unique partnership of eight airlines, has announced further steps aimed at aligning the benefits for tiered members of the separate frequent flyer programmes operated by each airline. The latest en

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Emirates revamps corporate loyalty programme

Emirates has revamped its corporate loyalty programme, Emirates Business Rewards, to provide greater value and added features for customers. The new programme has been simplified and made more competitive to allow for easier redem

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Low-cost airlines bet on data to drive profit

Europe's low-cost airlines once mocked the air miles programmes run by flag carriers as expensive relics of a bygone era. But after watching wide-eyed as customer databases were valued at billions of dollars, they are scrambling to catch up.

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