Dubai Aluminium Company Limited (Dubal) and Emirates Aluminium (Emal), the UAE’s two primary aluminium smelters, exhibited jointly at a major industry event in Istanbul recently.

Nasser Zainal, general manager, Marketing & Sales — GCC, Indian Sub-continent & Middle East said that Dubal-Emal’s participation at Alu Expo 2011 was indicative of the companies’ intentions in the region.

“Turkey is a very important market for us, having accounted for about 24,000 metric tonnes in 2010,” he explains. “Moreover, our sales forecast is 37,000 metric tonnes for this year. In 2012 we’re expecting 59 per cent year-on-year growth in demand for Dubal-Emal products from our existing customers in Turkey, to 59,000 metric tonnes.”

Zainal added that the Dubal-Emal exhibition stand successfully promoted the two individual businesses; as well as their combined portfolio of premium purity, high quality value-added products.

The Dubal-Emal stand also featured Dubal’s in-house developed, proprietary DX Reduction Technology that has been implemented at industrial scale at both Dubal and Emal; and which offers enhanced energy efficiency and productivity levels yet lower environmental emissions than comparative technologies.

Traditionally, the major share of products exported to Turkey has been foundry alloy, used in automotive parts manufacturing.

“Our main objective at Alu Expo 2011 was to raise awareness of our wider portfolio – specifically billet for use in construction, industrial, transportation and forging in automotive industries,” said Saeed Fadhel Al Mazrooei, CEO of Emal.

“This reflected our ambition to expand Dubal-Emal’s business into Turkey’s manufacturing and construction sectors. Judging by the volume of traffic to our stand and enquiries received, our efforts were fruitful,” he added. – TradeArabia News Service