HP has launched a new point of sale (POS) solution, to help retail and hospitality businesses to enhance customer experience and maximise staff productivity.

The HP ElitePad Mobile POS Solution, which is composed of the HP ElitePad plus the HP Retail Jacket for ElitePad, will allow businesses to meet customer needs anywhere in the store with mobile POS and assisted selling capabilities. It will integrate into a retailer’s existing IT infrastructure, saving time and money by allowing them to easily connect to store systems.

“Consumers expect the same personalised experience they get online or on their mobile device in a retailer’s brick-and-mortar store,” said Kobi Elbaz, director, Commercial and Retail Solutions, Printing and Personal Systems Group, HP EMEA.  

“With the HP ElitePad Mobile POS Solution, store managers and associates are empowered to move the sale from behind the counter, giving them the ability to assist the customer right on the sales floor for immediate customer satisfaction.”

About 57 per cent of retailers plan to implement tablets in their store in the next 12-36 months, citing consumer engagement as the top priority, according to a recent report.

The POS solution includes 1D/2D barcode scanner and three-track encrypted bi-directional magnetic stripe reader (MSR) for a fully integrated design with built-in POS functionality, integrated detachable hand strap, and an optional secondary battery, which will enable it to operate for extended hours.

The HP ElitePad is available now in EMEA, and the HP Retail Jacket for ElitePad will be available in EMEA from September. - TradeArabia News Service