Oxygen, Aruba join forces to target SMB expansion
Dubai, August 20, 2014
Oxygen, the region’s leading secure mobility value-added distributor (VAD), and Aruba Networks, have expanded their existing offering of tier-one wireless networking solutions to the channel for both small-to-medium enterprise (SME) and the small-to-medium business (SMB) markets in the Middle East region.
It will focus on training SMB-focused VARs and helping them provide an comprehensive enterprise-grade security, resiliency and unlimited scalability to the customers they serve.
The ‘Partner Incentive Program’, sales and technical support, and PR and marketing support will be offered by Oxygen to help partners drive this initiative further in the region.
Oxygen will also provide sales and technical trainings to its value added resellers on the Aruba SMB product line across the Middle East region starting from August.
The Aruba Networks SMB product line includes ‘Aruba Instant’ which combines enterprise-class WLAN with affordability and ease of use, which is ideal for the SME and SMB resellers.
It has also unveiled new WLAN access points and software, expanding its Aruba Instant product line of easy-to-deploy WiFi networks. These compact and cost-effective dual-radio APs deliver wireless data to 5-GHz devices with 802.11ac technology, while also simultaneously supporting 2.4-GHz 802.11n clients.
Khalid Laban, board advisor, Oxygen, said: “Oxygen will push hard behind the Aruba SMB products which are aimed at improving WiFi capacity, security, and management for the SMB market. We will enable SMB-focused partners, as well as large Oxygen partners with SMB practices, to build Aruba’s presence among smaller businesses.
“Our training programme will help the channel to develop, so that they are well equipped with the product lines, and our unique programmes will help them in their service as well as support to the organisation”
Osama AlHaj-Issa, director of Channel Sales at Aruba, said: We are extremely pleased with Oxygen’s strategy to boost Aruba’s wireless and networking solutions available to SMEs and SMBs through its extensive VAR network.
"This relationship will help ensure that small and mid-size businesses have access to the same enterprise-grade wireless networks that are deployed in the largest universities, Fortune 500 companies, and government organisations in the world.” - TradeArabia News Service