Tetra Pak to unveil improvements at Gulfood
Dubai, February 20, 2013
Food processing and packaging solutions provider, Tetra Pak, has announced it will unveil a number of improvements to its existing portfolio at Gulfood 2013, the food and drink technology expo set to take place in Dubai this month.
Under the theme of ‘Today, Tomorrow, Together,’ Tetra Pak will showcase recent developments in the Tetra Evero Aseptic (TEA) as well as the TBA 19 and Tetra Pak A3/speed filling machines. The new features will provide customers with even more choice in meeting shifting customer demands, while enhancing their manufacturing efficiency, a statement from the company said.
Charles Brand, vice president, marketing and product management at Tetra Pak, said: “Our 850 sq m exhibition area will feature a range of new products and technologies, alongside some of our longest-established and most iconic offerings.”
“Our aim is to demonstrate to customers how Tetra Pak can support them to achieve their profitable growth ambitions, through a portfolio of packaging and processing solutions that are continually being enhanced to drive greater production efficiency and meet ever-shifting consumer demands for functionality and convenience.”
Francis Goodenday, vice president, Middle East region at Tetra Pak, said: “Gulfood is a fantastic opportunity to showcase the achievements of our customers and we will use this platform to present a host of recent innovations which they have successfully launched. Demonstrating our commitment to the region and our customers, we will have major presence at the exhibition this year.”
Tetra Pak’s presence will consist of two key parts at Gulfood, the statement said. First is the stand on the ground level, which is located in Concourse 2 and the second is the gallery area on the mezzanine level, which includes tasting stations, closures and opening stations and seminar rooms.
On the second day of the exhibition, Brand will speak about the challenges the industry faces in a complex global business environment and highlight key trends and innovations that are shaping the future.
Gulfood 2013 will be held at the Dubai World Trade Centre from February 25 to 28. – TradeArabia News Service