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AccorHotels to develop Qatar’s first Sofitel property

DOHA, December 14, 2016

AccorHotels, one of the world’s leading hotel operators, has signed a management agreement with AlBaker Investments to develop a new Sofitel hotel in West Bay, Doha, Qatar.

The 420-room luxury hotel is expected to open in 2019.

Olivier Granet, managing director and chief operating officer of AccorHotels Middle East, said: “We are excited to partner with AlBaker Investments to bring the Sofitel brand, one of our most successful international brands, to Qatar. Sofitel has become a key player in the luxury and upscale segment of the hospitality industry and the new Sofitel Doha West Bay will broaden the scope of our offering in one of the region’s key markets.”

A representative of AlBaker Investments, said: “AlBaker Investments is delighted to have signed an agreement with AccorHotels to introduce the luxury Sofitel brand to Doha. We intend on creating a hotel that will produce unique and extraordinary experiences to set a new standard for luxury destinations in Doha. We look forward to a long and fruitful association with AccorHotels. We believe that with our experience in the development of properties in Qatar, combined with AccorHotels’ expertise in the hospitality industry, the Sofitel Doha West Bay will stand out as an iconic luxury property within the country.”

The Sofitel Doha West Bay will be strategically located in front of City Center Doha Mall, offering easy access to the capital’s main commercial and shopping districts. The hotel will be uniquely designed to reflect a modern and contemporary aesthetic.

Sofitel Hotels & Resorts offers luxury hotels with a difference, that combine its French origin - a unique combination of elegance, savoir-faire and the art of hospitality— with the best of local culture in each country. With this in mind, guests staying at the Sofitel Doha West Bay will be able to enjoy a wide range of restaurants with unique and unconventional restaurant and lounge concepts in addition to a rooftop bar and a lounge with panoramic views over the city. The property will also offer tailor-made meeting facilities, swimming pools, a SO Fit and a SO Spa.

Granet added: “The Doha West Bay shoreline has grown into one of the most prominent business sites in the capital. AccorHotels’ footprint in this central area is expanding in tandem with the local demand for quality and more refined properties.”

AccorHotels has two existing properties in Qatar, in addition to six others under development. In the Middle East, AccorHotels currently operates 87 hotels encompassing over 26,000 rooms across the luxury to economy segments. The Group’s regional network also includes 80 hotels under development, bringing close to 24,000 additional rooms to the Middle East. - TradeArabia News Service




Tags: Qatar | Doha | Bay | investments | Sofitel | West | Accohotels |

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