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Infracorp inks deal for brand partnerships at Bahrain Harbour

MANAMA, November 12, 2024

Infracorp, a leading specialised company in investing in the infrastructure and sustainable development sector, has announced its partnership with Gallery B•R and Café 668. This initiative aims to provide unique experiences both within the art and specialty coffee community.
 
The agreement with Gallery B•R is part of the company’s efforts to add distinctive experiences within their projects, with Bahrain being the first branch of the global art exhibition series to be opened outside of Europe. 
 
It will also be the first permanent art gallery located at Bahrain Harbour, emphasising the company’s strategy to create a new destination for art exhibitors, following its successful series of local and regional art installations and exhibitions in recent months, said the statement.
 
Gallery B•R offers an immersive art experience that inspires and allows visitors to explore a unique collection of diverse artworks. 
 
The gallery features a selection of custom-designed art pieces, including modern furniture inspired by mid-century styles, contemporary paintings, and classical sculptures. The gallery aims to enhance culture and art in the region.
 
Furthermore, this announcement coincides with a leasing agreement signed with Café 668, which is set to launch within the  upcoming months. 
 
The 668 brand was a key factor leading the company to sign this agreement, with its notable success and rise to popularity since its inception. This branch is part of a chain of outlets that have seen remarkable success since their initiation in the Kingdom in 2018.
 
Speaking on the occasion, Amani Al Alawi, the Director of Leasing and Business Development at Infracorp, said: "We are pleased to announce the introduction of a diverse mix of tenants in the Bahrain Harbour community, which will undoubtedly enrich the experience for visitors and residents. This project elevates the site to a different level, enhancing its position as a leading, integrated destination."
 
Established with a capital of up to $1.2 billion, Ifracorp manages a portfolio worth $3 billion in infrastructure assets, including 250 million sq ft spaces designated for sustainable economic and social infrastructure across the GCC, North Africa and South Asia.
 
"The global 'Gallery B•R' reflects our commitment to providing an immersive art experience and exclusive cultural diversity, while Café 668 will also be a unique place for coffee enthusiasts," she stated.
 
"In light of changing market dynamics and emerging trends, we believe that adding a diverse mix is a key element in attracting more distinctive brands," explained Al Alawi. 
 
"The signing of these agreements aligns with our leasing strategy aimed at providing a variety of options for this prime location in the heart of the capital. This underscores Infracorp's commitment to developing a vibrant and sustainable living environment, embodying our continuous pursuit of this goal through our current and future projects, where Bahrain Harbour represents a comprehensive community combining modern infrastructure with cultural experiences," she added.



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