Mazola, a pioneer of healthy food products in the Gulf, won the ‘Product of the Year’ award for its sunflower oil in the cooking oil category in Dubai recently.

It was rewarded for its innovation in the fast moving consumer goods (FMCG) sector and is also the only award to be voted for by consumers themselves, through an independent consumer survey, said a statement.

The award has grown with each year and has been working with over 100 multinationals globally to recognise truly unique products, it said.

The sunflower oil category is one of the fastest growing categories across Middle East and North Africa (Mena) and as one of the key players in the category, with Mazola’s volume market share having grown by three per cent annually.  

The category is expected to grow even further as sunflower oil is perceived to be healthier and lighter compared to other cooking oils.

Simon Gottfried, vice president, Mazola Mena, said: “Winning this prestigious award for the second time is a great achievement for Mazola and we’re proud of it. It is the reassurance of our consumers’ satisfaction with our products and their trust in us.

“The brand does not look at this as a moment to sit back and bask in the glory of this accomplishment. Mazola looks forward to delivering an even better experience for its consumers and a brighter 2015.” - TradeArabia News Service