Coffee, tea fest opens in Dubai amid growing café culture
DUBAI, November 11, 2015
The International Coffee and Tea Festival (ICTF), an event for the specialty coffee and tea industry, opened today (November 11) in Dubai, UAE.
The three-day show, which will run till November 13 at the Meydan Gallery and Convention Centre, has already reached a count of more than 1,000 pre-registered visitors from the region, largetly from Saudi Arabia, said a statement.
The inaugural day saw the launch of a special seminar titled ‘Coffee and Tea in Business’ which has proven to be a much sought after feature at the show.
The presentations were bespoke for aspiring entrepreneurs and existing café owners who are interested to take their business to the next level.
Another definite crowd puller at ICTF 2015, is the UAE National Coffee Championships, which is popular with all the professionals working in the industry, and features the Barista, Latte Art, and Cup Tasters Championships.
Professional baristas will entice judges as well as visitors alike with their excellent skills, fine craftsmanship, and art of coffee-making, said the statement.
Anselm Godinho, who heads the ICTF’s organising team, said: “The enthusiasm for the coffee and tea industry has been riding high and is reflected by the tremendous response received from both visitors and exhibitors on the opening day of ICTF 2015.
"Our newly launched ‘Coffee and Tea in Business’ focus became an instant hit among cafe operators and owners as well as aspiring entrepreneurs as it addressed niche topics pertinent to the growth of cafes and the coffee and tea industry in general. We are upbeat that the festival will continue to offer beneficial insights, bring value to the industry in the UAE and the region, and instigate plans for future growth.”
The Specialty Coffee Association of America (SCAA)-certified Coffee Training Programs were much in demand on the opening day and are fully booked for the entire duration of the event. The workshop topics include coffee preparation, coffee grading, and coffee roasting. - TradeArabia News Service
