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Marshal's new bilingual website

Marshal Tires launches bilingual website for Mideast

DUBAI, December 3, 2014

Marshal brand of tires, owned by the Korean tire company Kumho, is set to expand its digital presence in the Middle East region with the launch of its new website.

The new Marshal website is a bilingual site in English and Arabic with a user friendly layout for easy navigation, said a statement.

The site has been optimised for viewing on all devices including mobiles, iPads, laptops and desktop computers, it said.

With complete details of products that are available in the region and a dealer locator giving details of the nearest dealer, the site will make the entire process of finding information on Marshal tires convenient for customers.

Alireza Moaref, managing director of Varga Trading, the partner of Marshal Tires in the Middle East, said: “The market for tires in the Middle East is growing at an amazing pace. As the meeting point of three major markets – Asia, Africa and Europe, the region is a major logistics hub for the import and re-export of automotive parts and accessories including tires.

“Most of the countries in the region are undergoing a phase of immense development with heavy spending on infrastructure and industrial projects. The Middle East also has an expanding population of young people with plenty of spending power.

“Dubai has one of the highest rates of car ownership in the world. Marshal is seeking to take advantage of this rise in demand and increase its sales and brand awareness by launching this new website specifically for the Middle East region.” - TradeArabia News Service




Tags: Middle East | Website | Korean | Tires |

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