Friday 29 March 2024
 
»
 
»
Story

LG launches anniversary campaign

Dubai, February 1, 2009

LG Electronics is celebrating its market leadership for five consecutive years in the home appliance segment across the UAE.

To reinforce this special achievement, the company has launched a GCC-wide campaign that allows consumers the opportunity to experience LG home appliance products at closer quarters.

This campaign, themed ‘Seeing is Believing’, aims to show consumers the unique user-friendly features, healthiness and green benefits of LG home appliances. The first LG Live demo was conducted at Plugins outlet at Dubai Festival City from January 22 to 25, 2009, said an official spokesman.

This extravaganza will next be held in new LG Showroom at Dubai Mall featuring a host of radio competitions and celebrates LG’s participation in the ongoing Dubai Shopping Festival. The Live Demo Fiesta will be extended to all major key retailers across the UAE.

“We are delighted to be a part of the region’s biggest shopping extravaganza,” said president of LG Electronics Gulf H S Paik.

“DSF is a special time for us to attract serious shoppers and reward brand loyalty. This year, we have tripled the joy of purchasing LG products by offering the winning triangle. Moreover, with the "Seeing is Believing" campaign, we can proudly say ' Nobody does it better than LG.”

LG is also scheduling similar activities in other markets across the region such as Qatar, Oman and Kuwait.

Furthermore, a quiz on the Healthy Living collection with instant rewards will be an added attraction with a grand raffle draw on closing days. – TradeArabia News Service




Tags: LG | DSF | Appliances |

calendarCalendar of Events

Ads