Al-Futtaim Panatech, exclusive distributor of Panasonic products in the UAE, said it has conferred Fujisoft Technology with gold partnership status.

The gold partnership agreement entitles Fujisoft Technology to sell the Panasonic IP PBX (NCP and TDE series) range and related accessories to customers in the UAE, said a company statement.

As per the deal, Al-Futtaim Panatech will provide Fujisoft Technology complete technical training and assistance in building product knowledge in addition to sustained marketing support.

Commenting on the pact, Shaun Sullivan, general manager of Al-Futtaim Panatech,  said: "We are constantly looking at ways to reach out to new customers. This alliance with Fujisoft Technology will take the Panasonic IP PBX range of products to a whole new audience."

"We are confident that Fujisoft Technology will further build the Panasonic brand in this highly competitive and service oriented category."

“We will closely monitor, support and assist them and are confident customers will benefit from the combined expertise of Al-Futtaim Panatech and Fujisoft technology,” he added.

Albert Raj, managing director of Fujisoft Technology said: “I‘m delighted for the trust that Al-Futtaim Panatech has reposed in Fujisoft Technology and I am confident that with their support and guidance we will establish the supremacy of Panasonic IP PBX systems in the UAE market.”-TradeArabia News Service