Saturday 30 March 2024
 
»
 
»
Story

Visitors at the the event.

ATM 2016 attracts record 28,000 visitors

DUBAI, May 10, 2016

Arabian Travel Market (ATM) 2016 posted a 7 per cent year-on-year rise in visitor numbers with more than 28,000 trade visitors attending the show, which took place in Dubai last month.

Leading with a topical mid-market theme, the initial results for the 23rd travel and tourism industry showcase, released by organiser Reed Travel Exhibitions, also recorded a 9 per cent increase in the number of Buyers’ Club members, with a similar percentage hike in the number of other quality visitors such as VIPs, sponsors and speakers, compared to 2015.

“The initial estimated figures for this year’s show highlights ATM’s significance as a leading exhibition for the region’s travel and tourism sector, as an increasing number of destinations ramp-up efforts to drive travel and tourism as part of economic diversification and sustainability,” said Nadege Noblet-Segers, exhibition manager, Arabian Travel Market.

“The overall increase in visitor numbers and specifically the 9 per cent rise in key buyers (those with budget responsibility for regional and international contracting) underscores ATM’s importance to trade buyers and also means ATM 2016 is poised to top last year’s record $2.5 billion in business deals facilitated.
 
“This year’s popular mid-market theme also resonated with the region’s travel professionals – with many exhibitors leveraging opportunities to launch mid-tier brands as well as discussing strategies, developments and future trends during the ATM seminars,” added Noblet-Segers.

Held under the patronage of His Highness Sheikh Mohammed Bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE, Ruler of Dubai, ATM has grown to become the largest event of its kind in the region and one of the biggest in the world. The 2016 edition boasted an additional hall, with 423 main stand holders representing 86 countries, 64 country pavilions and over 100 new exhibitors making their debut. - TradeArabia News Service
 




Tags: Dubai | travel | ATM | market | Arabian |

More Travel, Tourism & Hospitality Stories

calendarCalendar of Events

Ads