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Dubai's First Central Hotel Suites to get new revenue strategy solutions

DUBAI, April 26, 2017

First Central Hotel Suites in Dubai has signed an agreement with Duetto, a market leader in hotel profit optimisation technology, for its cloud-based revenue strategy application and revenue intelligence solution.

Under the agreement, Duetto will provide the property with unprecedented market intelligence, the benefits of Open Pricing, and the ability to fully optimise revenue and easily analyse property performance. The partnership is Duetto’s first in the vibrant Dubai hospitality market and in the Middle East.

“We are very happy to announce this partnership with First Central Hotel Suites,” said Duetto CEO Patrick Bosworth. “Our GameChanger application will help First Central scale quickly by implementing a Revenue Strategy with optimal pricing and distribution management. ScoreBoard adds the ability to understand property performance and make more efficient operational decisions. We are excited to partner with First Central Hotel Suites, as we continue our expansion in key markets around the world.”

By adopting Open Pricing, the core element of Duetto’s GameChanger application, the property will now be able yield rates more rapidly and with greater flexibility, drawing on web shopping regrets and denials data to better measure price sensitivity and forecast unconstrained demand. Duetto’s recent integration with the Protel Air PMS will help First Central maximize its use of GameChanger, ScoreBoard and the hotel’s full tech stack.

“First Central Hotel Suites provides not only a superior guest experience, but also the benefits of the latest in technology for its customers, partners and associates” said Mariano Faz, head of asset management at The First Group, which owns the hotel. “We are in a very competitive market, and Duetto brings us the benefits of Open Pricing and the ability to forecast demand, better understand our customers and build direct bookings.”

Ammar Kanaan, group general manager for Central Hotels, and Wael El Behi, First Central Hotel Suites’ general manager, added: “We are pleased to be working with Duetto, which brings an altogether new and innovative approach to Revenue Strategy. We look forward to a great working relationship in the years ahead.”

Duetto partners with many of the leading hotels and brands around the world. More than 1,500 hotels and casinos in more than 60 countries have partnered to use Duetto’s applications, including GameChanger and ScoreBoard. - TradeArabia News Service




Tags: hotel | Dubai | strategy | Solution | suites | Revenue | First Central |

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