Sunday 2 April 2023

Travel Counsellors posts record January sales of $138m

DUBAI, February 5, 2023

Travel Counsellors, a leading independent travel company, has announced its best January on record, reaching GBP114.5 million ($138 million) in sales.

This is up by 50 per cent on January prior to the pandemic, and means the company is trading 65 per cent up on pre-pandemic levels since the start of the financial year (November 1, 2022).

January witnessed eight out of 10 of Travel Counsellors’ biggest sales days in its’ 28 year history, with the final day of the month seeing the company have its best ever sales day on record of GBP6.5 million, exceeding the GBP6 million mark for the first time ever.  In fact, the top five sales day for January saw GBP28.1m of sales combined.

Steve Byrne, CEO of Travel Counsellors, said: “These outstanding results are testament to the very special people we have in our community and the care they give to customers, especially during the pandemic, and the reputation we have forged in providing trusted travel advice.

“January has been a month of records being broken, but more so, highlighting the power of our community and ways in which we can support one another to look after customers and achieve such growth. We have seen around half of our Travel Counsellors working in teams, a concept we continue to build on and support using our platform, which has enabled them to collaborate, share expertise and knowledge and be even more successful.”

The company booked trips for more than 78,500 passengers in January, recording over 7,000 new customers choosing to book with a personal Travel Counsellor in the month.

“We are certainly seeing customers truly valuing their holiday and the importance of connecting face to face with business customers, booking with someone they can trust and who will be there for them throughout their journey. We are also seeing more people choosing to book sustainably when looking at their travel options, with a record number of ‘Greenleaf’ accredited properties in Phoenix being booked throughout January,” Byrne added.

“We are focused on continuously enhancing and building on the support, technology, and tools to enable our business owners to operate their businesses and lifestyles in a way that suits them, whilst providing the most personal service to their customers, and enabling them to celebrate even more success in 2023.”

Last year Travel Counsellors here in the UAE recorded a record-breaking year taking in over AED80 million in sales and growing to 75 franchisees locally. This year the company will be investing AED50million into its bespoke technology, attracting more talented professionals to build their own businesses using the company’s personal, digital platform.

Travel Counsellors UAE was established in 2012 and currently counts more than 70 Travel Counsellors amongst its team of travel professionals. A joint venture with dnata, the company’s regional head office is based in Dubai. – TradeArabia News Service


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