Global Hotel Alliance (GHA), the world’s largest alliance of independent hotels brands, has won three 2026 Freddie Awards.
UAE-headquartered Global Hotel Alliance (GHA) has announced a partnership with Global Flight to support Loyalty & Awards - a conference for the travel loyalty industry - as its lead sponsor for 2026 and 2027. Global Flight is a provider of loyalty consulting services to the travel industry and organiser of the event.
UAE-headquartered Global Hotel Alliance (GHA) forecasts 2026 travel trends, highlighting intentional, comfort-focused trips over excess. UAE members, frequent business and luxury travellers, prioritise high-end stays, exclusive experiences, culture, and cuisine, while Asia remains a top dream destination.