Sunday 6 October 2024
 
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From Boomers to Zoomers: how retailers can boost sales and loyalty

Different generations want to communicate with businesses and brands ahead of Black Friday. However, creating an appropriate omnichannel strategy to communicate with them can be challenging. Get it wrong and brands may lose sales or even loyal customers, says an expert.  

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AI faces its biggest test with SDGs at crisis point

Proving that it can be a force for good on a global scale could be the biggest test yet for artificial intelligence, as highlighted at the United Nations Summit of the Future in New York.   The latest Sustainable Development Report, which raised alarm among worl

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