Wi-tribe, a Qtel Group company, has announced the official launch of its largest wireless broadband service in Pakistan. The launch phase includes cities of Karachi, Islamabad, Lahore, and Rawalpindi, said a top Qtel official.

“Today, a new milestone is achieved in the evolution of wi-tribe and the realization of our vision to become one of the top 20 telecom players by 2020,” said Sheikh Abdullah Bin Mohammed Bin Saud Al-Thani, chairman of The Qtel Group.

“Following our launch in Jordan, Pakistan marks a major stepping stone towards our expansion strategy and our intention to leverage the scale and strengths of The Qtel Group in order to deliver the latest technologies to our customers and continue to enhance services across our operations,” Sheikh Abdullah stated.

Dr Nasser Marafih, CEO of The Qtel Group and chairman of wi-tribe, pointed out that the consumer broadband was at the heart of the Qtel Group strategy and a major pillar of growth.

'The launch of wi-tribe in Pakistan is a very important moment for all of us at The Qtel Group as it reflects a major stepping stone towards our commitment to bring broadband wireless access to more people, to connect individuals and businesses more easily and to improve access to the internet in all new and emerging markets,' he said.

“Broadband penetration levels in new emerging markets are currently very low compared to markets in the region. However, consumer demand for wireless services is growing at a fast pace. So we will continue to focus on this area in the future as we see good business opportunity and significant growth potential,” Dr. Nasser added.

Shaikh Abdulrahman Ali Al Turki, chairman and CEO of AA Turki Group of companies (ATCO), commended the growth and success achieved by the wi-tribe group.

“At ATCO we are extremely pleased with wi-tribe’s developments since its establishment in 2007."

"The addition of Pakistan to our tribe is proof of our firm commitment to bridge the digital divide and bring to emerging markets the best in connectivity and ease of access. It is about time these markets got excellent quality service,” Al Turki observed.

“Wi-tribe uses WiMAX technology to provide customers with the advantage of broadband internet access wirelessly, giving them the option of accessing the internet whenever and wherever they choose within the network area,” commented Sami Hinedi, CEO, wi-tribe Group.

'We strongly believe in improving the lifestyle of our customers by understanding their needs and offering them the best personalized customer experience. We want to provide solutions that are simple, easy and valued by individuals, businesses and the Government,” he added.-TradeArabia News Service