Al Bahar, a leading Caterpillar equipment and engine dealer in the region, put up a grand show at Big5 Heavy expo held recently at Dubai World Trade Centre with a display of its prime set of machines and premium support services and maintenance offer takeaways like EPP and Cat Connect.

 

Al Bahar successfully relived its signature presence at Big 5 Heavy in its 2022 edition highlighting its exceptional participation through the prime set of machines and premium support services displayed to have its customers experience a finer view of it all.

 

The theme which Al Bahar introduced this year at the Big 5 Heavy was 'Do More with Less,' a statement encompassing the proven efficiency of the machines in offering greater performance with less inputs. 

 

Added to these were the product support services and related tech-powered solutions which equally suit the above concept, delivering more results through their advanced specifications embedded with multiple properties in each, said the company in its statement.

 

Unveiling the widely popular selects from various machine ranges, the stand presented a gist of what the customers see in Caterpillar as exceptional, it added. 

 

Samer Ismail, the Product Manager for Earthmoving & Excavation, said: "Just as we aimed it to be, Al Bahar’s prominence at the Big 5 Heavy 2022 was indeed remarkable, amplified by a gushing influx of entrepreneurs, compeers and heavy machinery enthusiasts from all spheres of the industry, without whom the event wouldn’t have been as successful as it turned out to be."

 

The visitors keenly traversed the novel opportunities offered to upgrade the activity tracks and overall standards of projects they undertake within the Heavy Machine and Construction Industry, he stated. 

 

Chosen to top Al Bahar’s arena at Big5 this year were exclusive machine models tailored to keep up well with the modern day hustles in construction.

 

Moreover, the exclusive spectrum of Al-Bahar’s services and maintenance offer takeaways like EPP, Cat Connect, SOS, etc. under CVA (Customer Value Agreements) had all drawn the special attention of customers who prioritized the scope of easy machine maintenance along with its spotless performance.

 

Throughout the event’s course that stretched up to 4 days, Al Bahar received recognition of sheer significance as the sole dealer of Cat machines in Middle East.

 

Its display stand OS 700 had a number of machine experts rendering a broad palette of detailed information, support options awareness and basic machine know-hows.

 

Further, the inclusion of Cat Connect to the pool of shared service knowledge extensively benefited the visitors as it was key to understanding the plethora of advantages this unique feature offers every owner who wishes to monitor and optimise the machine’s activity with less or no downtime involved, said the company.

 

The stand was placed within a hub of 2000 exhibitors from over 60 countries where more than 55000 industrialists found numerous business networking opportunities and productive engagement feats, it added.

 

According to Samer, the calibre possessed by product ranges in all segments have long been established in the Construction and Heavy Machine industry which holds the brand Caterpillar in high regards.

 

"Not limiting the stars of excellence to prompt machine delivery and performance, as a dealer, we also ensure that the customer feels valued way beyond what these fundamental frames of service can offer," he noted.

 

"Hence, Al Bahar puts forward specialised Product Support Services which go a step further to include quality-centered Repair & Rebuild Options, the perpetually available Online Parts Delivery service, and much more to volumize the wholesomeness of a customer’s experience as a machine owner who keeps choosing to hold hands with Al-Bahar," he added.-TradeArabia News Service