'Back to School' returns with new feature
Dubai, July 25, 2013
The upcoming Back to School event Dubai will showcase a new feature, Table Top Treasure comprising a range of products and creations from local artists, at a school fete environment.
The event, returning this year under the Dubai calendar roster of summer events, will be held at the Sheikh Saeed Halls of Dubai International Exhibition and Convention Centre, Dubai, from September 4 to 6.
The event aims to create a unique, interactive and fun environment for children aged between 4 and 14 who will have the opportunity to learn through activity-based play.
Table Top Treasure will be a platform for a growing number of local artisans and independent sellers for local artists and experts in homemade crafts, new start-up companies or budding entrepreneurs, who wish to reach out to a distinct audience and promote their ware.
One company already on board is Finishing Touch, The Academy of International Etiquette and Savoir. The academy has developed customised programmes aimed at children, teenagers and young adults and is based on contemporary etiquette and essential leadership skills.
Nour Khouri Roumieh, CEO of Finishing Touch said: “Back to School is a great forum to engage with children and adults. Throughout the exhibition we will be providing children and young adults with comprehensive training in etiquette and courtesy that set the ground for all interpersonal relations in a modern multi-cultural society.”
A host of other popular companies and the Knowledge and Human Development Authority (KHDA), who have also confirmed their participation, are gearing up to meet children and parents who are expected to throng the event in their thousands.
Christine Weaver, exhibition and sponsorship manager at Congress Solutions International, the organisers of Back to School, said, “Feedback from last year’s event was overwhelmingly positive but some visitors suggested it would be great if we could create a ‘school fete’ atmosphere and help to encourage the growing number of home-based arts and crafts entrepreneurs.” - TradeArabia News Service