Trend Micro expands Mac portfolio
Dubai, August 3, 2011
The best-selling security product for Mac at retail in the US is Trend Micro Smart Surfing for Mac, according to the NPD Group's Retail Tracking Service.
Available globally, this industry-leading product is reaching even more Mac users, with a new expanded version announced today for Mac OS 10.7 or Lion.
Leveraged across Trend Micro’s solutions and services, including Trend Micro Smart Surfing, the Trend Micro Smart Protection Network infrastructure combines unique in-the-cloud reputation technologies and lightweight client architecture to immediately and automatically protect your information wherever one connects.
With Trend Micro Smart Surfing rated as the number 1 best-selling product for Mac at retail in the US and with Apple's estimated global sales of more than 14 million machines, with the new version is expected to gain tremendously in market share.
As Mac popularity and sales have grown, so has interest among cybercriminals in targeting those users. Recent outbreaks include Trojans and Fake AV like Mac Defender and MacGuard.
“Even before this barrage, Mac users have been susceptible to a myriad of web threats like phishing, pharming and social engineering,” said Natalie Severino Trend Micro’s director, consumer retail marketing, product/service marketing.
“Unlike viruses and Trojans, these web threats don’t target operating systems, they target the end user. Our goal continues to be to prevent consumers from losing personal data and sensitive information on any and all operating systems.” - TradeArabia News Service