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Manthan partners with KASP to switch on analytics in ME

DUBAI, March 22, 2016

Manthan, a leader in business intelligence and big data analytics solutions for consumer connect industries, has strengthened its presence in the Middle East with a partnership with Kuwait Application Service Provider (KASP).
 
KASP, the IT arm of a leading conglomerate in the Middle East Boodai Group, has a significant presence in various verticals like media, trading, engineering, public transportation aviation and airline (Jazeera Airways) and is a respected business partner to customers in their business automation and transformation initiatives, said a statement.
 
The big data, business intelligence and analytics market in the Middle East is projected to reach $12.38 billion by 2020, at an annual growth rate of 19.4 per cent. 
 
With a regional office in the heart of Dubai's tech innovation hub, Dubai Internet city, and dedicated teams on the ground, Manthan, has been doing businesses in the region with its innovative, easy to use packaged solutions that bring the power of analytics to every business function and role.
 
Mohammed Ehtesham, director - Sales Middle East and Africa, said: "Middle East is a strategic market for us and Kuwait, with its strong retail and customer centric businesses market, becomes one of the leaders for growth in the region.
 
"KASP, is leading Business Intelligence Solution provider in the region since 1998 with its excellent corporate network and regional relationships, focuses on creating value and understands the market very well. This partnership will help businesses take advantage of award winning predictive and prescriptive analytics, to boost revenues amid challenging economic conditions."
 
Manthan has a portfolio of analytics product suites that cater to every aspect of business decision making across industries - be it customer analytics, supplier collaboration, store operations, or retail analytics. 
 
Dr Magd Donia, general manager, KASP, said: "This is a strategic partnership for us. KASP has been a prime provider of Business Intelligence solutions in Kuwait & region for the past 18 years. 
 
"Today, Kuwaiti businesses need advanced, specialised, ready to use, packaged business intelligence solutions that do not require a large investment of time in project deployment cycles. Businesses here are eager to see results faster, and Manthan's solutions are perfectly positioned to match the market need." - TradeArabia News Service



Tags: Middle East | Partners | KASP | Analytics |

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