Sharjah to host Halal Congress Middle East
Sharjah, October 1, 2012
Expo Centre Sharjah has signed an agreement with the Halal Development Council of Pakistan to organise the Halal Congress Middle East 2012 in December.
The event will be held as part of the debut edition of Halal Food Middle East trade expo from December 10-12.
The MoU was signed by Saif Mohammed Al Midfa, director-general of Expo Centre Sharjah, and Asad Sajjad, CEO and secretary general of Halal Development Council (HDC Pakistan).
Halal Food Middle East trade expo is organized by Expo Centre Sharjah, a subsidy of Sharjah Chamber of Commerce and Industry.
The Trade show has the official patronage of Dr Sheikh Sultan Bin Mohammed Al Qassimi, the Ruler of Sharjah and member of the UAE Supreme Council.
“Halal Food Middle East trade expo is proving to be a major event to look out for. By taking on board an NGO dedicated to the development of halal economy in Pakistan, we are adding more value to Halal Food Middle East and at the same time leveraging on the experience of both the organisations,” said Midfa.
“HDC Pakistan is also credited with successfully organizing the first Global Halal Congress in Karachi. Expo Centre Sharjah will draw on the expertise of HDC Pakistan in organizing the Halal Congress Middle East 2012 as part of the Halal Food Middle East trade expo,” he added.
“The congress will present country experiences; local, regional and international outlook for the industry; compliance, certification and standards systems; branding, marketing, research and trade development; industry updates and investment promotion,” said Midfa.
It will enable professionals and decision-makers to identify investment, joint venture and trading opportunities in the Middle East and North Africa region, apart from Pakistan and the rest of the sub-continent, Central Asia, Afghanistan and OIC countries.
It will also be an opportunity to network with major halal producing and exporting countries like Australia, Brazil, Canada, France, India, Malaysia, New Zealand, Pakistan, Thailand and the US. - TradeArabia News Service