Döner& Gyros, a leading street food eatery brand, has launched its franchising programme during the official opening of it new flagship store in the Dubai International Financial Centre (DIFC).

Launched in July this year, the unique street food concept, which is a combination of two famous international cuisines, have been brought together in the UAE to offer affordable, healthy and delicious everyday food. It now operates from three branches - Dubai Marina, Al Barsha Mall and DIFC.

“From inception, it was our goal to make our doner and gyros available to as many people as possible and thanks to our loyal supporters we are rapidly expanding,” said Nabi Naseeb, CEO at Döner& Gyros at the launch ceremony.

“Due to the public demand, we are not only opening a new store but are now ready to offer franchising opportunities to passionate hospitality individuals who will help us grow Döner& Gyros and enter new markets.”

“We are looking for investors who can share our passion for the doner and gyros street food and its heritage. Furthermore, have the eagerness and motivation to harness the brand that we have created and assist in growing it from strength to strength across the UAE and in the region,” added Naseeb.

The opportunity to own a Döner & Gyros branch is available to all potential investors who wish to delve into the thriving brand, he noted.

Döner& Gyros’ start-up costs vary between $80,000 - $191,500 depending on the size and requirements of each respective outlet, while an initial investment for franchisee trading rights range from $20,000 - $50,000, depending on the number of franchises bought, a statement said.

Naseeb explained that a store’s success is highly dependent on its location. A typical outlet is between 400 sq ft and 1,200 sq ft, he said.

The customer service area is decorated in a unique urban European/American layout using a modern look that relates to the metallic aspect of the modern casual sandwich street food.  Suitable locations for Döner& Gyros shops are areas within a mall, within a business building or in an outdoor mall.

Döner& Gyros stakeholders, potential investors and franchisees, building tenants and media representatives attended the ceremonial ribbon cutting ceremony of the flagship store in DIFC. Following the proceedings, guests enjoyed an afternoon packed with entertainment and sample tasters of their much talked about doner and gyros.

“Our first branch in Abu Dhabi is due to open soon with more stores opening in Business Bay – Bay Square, Abu Dhabi Paragon Bay and in Downtown Jebel Ali in due course,” concluded Naseeb, adding that the brand plans to open 40 branches planned over the next three years. – TradeArabia News Service