Toyota has unveiled its all new 2013 Avalon and the completely reengineered SUV Rav4 at the ongoing Saudi International Motor Show in Jeddah.

The motor show was inaugurated yesterday by (December 24) Mufarreh bin Mohammed Al-Zahrani, general director of Roads and Transports Department in Makkah Province, and is being held until December 28 at Alharthy Exhibition Center.

Toyota had on display its full 2013 line up at the show in addition to the fun and interactive activities that have become the hallmark of the Toyota pavilion at the motor show.

Adel Ezzat, managing director of Marketing at Abdul Latif Jameel (ALJ), the authorised distributor of Toyota in Saudi Arabia, said: “The Saudi International Motor Show is a world-class event and as such it is the ideal platform for us to unveil two key Toyota models, while also on display are the Toyota Prius, the pioneer of hybrid vehicles, some special editions for our youth and the complete range of Toyota cars.”

“With major happenings such as these two debuts, along with many exciting activities and competitions, we look forward to welcoming many more visitors during the next few days to have the joyful experience at the Toyota booth,” he added.

“The all new Avalon 2013 is the pinnacle of luxury. From the captivating exterior design to the deep comfort in the spacious cabin, it offers a truly enriching luxury experience,” Ezzat said.

“No one will want to miss this opportunity to see the new Rav-4 that has taken on a stylish new personality, radiant with urban beauty and confident power.

“Looking to the future of sustainable mobility, visitors to our stand at the Motor Show can see 15 years of pioneering research and development  embodied in the Toyota Prius, the world’s first mass produced hybrid vehicle and the ultimate eco-friendly car,” he concluded. – TradeArabia News Service