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Notebook sales poised for 8.8pc growth

Dubai, January 26, 2012

Ultra-light and sleek notebooks are expected to spur an 8.8 per cent year-on-year growth for the notebook industry, according to a market research firm TrendForce.

They pointed out that the shipments would reach 213.5 million units in 2012, up 9.4 per cent from 195.1 million units in 2011 globally.

In the Middle East specifically, notebooks sales are forecast to record a compound annual growth rate of 21 percent by 2015, according to IDC.

As a result of this expected growth, thin and light premium notebooks are set to resonate with consumers in the region because they offer an ideal mix of portability and computing power, thereby letting users run modern applications at full speed.

Furthermore, these notebooks offer superior performance capabilities where users can run their desktop applications including word processors, spreadsheets, web browsers, and games.

“The new Samsung Series 9 and Series 7 premium notebooksare products best exemplify this category of super-thin and sleek laptops,” said Denzil Dsouza, head of notebooks at Samsung Gulf Electronics.

“Technology and IT products depict our way of life and as people are more on-the-go than ever before, they need PCs with high-speed and slender designs that enhance their mobility.  As a result, the Samsung Series 9 and Series 7 line-up represent Samsung’s most advanced and innovative craftsmanship in the premium notebook sector, that deliver on these needs,” he said.

Samsung’s ultraportable Series 9 has an upgraded Intel Core i7 processor, a 1,600-by-900 resolution screen, a number of easily accessible ports, and a matte black finish.

The Samsung Series 7 Chronos notebook delivers exceptionally high PC performance while maintaining an ultraportable form factor. It features the latest Intel Core i7 Quad Core processor, ExpressCache technology, 6GB of DDR memory and Samsung's proprietary FastStart feature.

The Chronos also incorporates the 'MAX screen' technology.

Samsung said that the lightweight notebook market is primed for some changes in 2012, as the continued growth in sales of Series 7 and 9 cause a significant shift in the market hierarchy. – TradeArabia News Service

Tags: UAE | Samsung | Middle East | Dubai | Sales | Notebook |

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