World Travel Awards (WTA), the biggest and the most prestigious programme in the travel industry, has issued a final call for all those organisations aspiring to be recognised as the best in travel in 2011.

Nomination submission deadline is February 4.

Last year saw a 50 per cent rise in self nominations as an unprecedented number of organisations battled it out for World Travel Awards trophies.

Previous winners have realised the commercial benefits and kudos that accompanies winning a World Travel Award, now celebrating its 18th anniversary.

The competition to retain their titles in 2011 is expected to be fiercer than ever, given the quality of new properties entering the market, coupled with existing ones raising their game.

Entry is now open for categories in Africa, Asia, Australasia, the Caribbean, Central America, Europe, Indian Ocean, Middle East, North America, South America, Travel Technology and World.

The entry form can be completed online or downloaded from worldtravelawards.com/entry2011.

The complete nomination’s list will be announced in time for ITB in March.

Voting will then open and be carried out by an audience of 183,000 travel agents and tourism professionals from 164 countries, as well as visitors to World Travel Awards website who are encouraged to submit their votes via the online voting system. – TradeArabia News Service