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Mike Rigby

4th edition of Menalac Awards set for March in Dubai

DUBAI, December 26, 2021

The fourth edition of the Mena Leisure & Attractions Council (Menalac) Awards, celebrating outstanding leisure & attractions operators in the region across 27 exciting categories will be hosted on March 29, 2022 at a renowned hotel in Dubai.

The fourth edition of the Annual Menalac Awards Gala will see regional Leisure & Attractions operators of all sizes compete across 27 diverse categories, adding three new categories from its previous edition. These include the Best Individual Safety Achievement Award, Best Impactful Sustainability Campaign of the Year, and Best New Concept Award.

The awards are declared following a detailed judging process by a panel of eminent industry & market experts, who will look at every aspect of the performance of the applicant as per the award entry criteria. Menalac will soon announce the Jury of Judges and prepare them for the vetting and due diligence process.

This year, the new element includes two Health & Safety Awards. These will be judged by the Menalac Health & Safety Committee, which comprises a panel of H&S heavyweights and experts across the different attractions segments in the Mena region.

The highlight of this award is the utmost confidentiality of the entire awards process, which will be overseen and ensured by UHY JAMES - an independent audit firm. Only they will know the winners that will be announced at the awards ceremony.

Mike Rigby, Chairman of the Events Committee and Executive Vice President, Middle East & India, Whitewater said: “The Mena region has such an extensive variety and depth of existing, in progress and upcoming leisure destinations, and it is a sector that only goes from strength to strength. The Menalac Awards aim to recognise, and rightfully acknowledge, the investment, efforts and imagination of all of us involved in this fun and creative industry, that brings joy to so many.”

The Menalac Awards 2022 offer Leisure and entertainment operators, manufacturers & suppliers, and consultants the unmissable opportunity to showcase their stellar achievements and product offerings.

The awards have gained in stature and popularity over the years, attracting many high-profile industry brands to sponsor and support this industry initiative and - in turn - grow their profile and brand visibility.  Previous sponsors include the Al Hokair Group, Cheer Amusement, Al Othaim Leisure & Tourism Co., Play Enterprises, Bob’s Space Racers, EMBED.  

Entries are welcome from Family Entertainment Centres (FECs), water park operators, visitor attractions, edutainment centres, sport & adventure-based operators, cinemas in the Mena region, and manufacturers, suppliers, and designers who service Mena-based Leisure & Attractions operators. – TradeArabia News Service




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