Tuesday 24 April 2018

Emaar plans new growth strategy

Dubai, May 7, 2011

Dubai-based Emaar Properties, builder of the world's tallest tower, is creating a core management team to develop a new growth strategy, the developer said.

Emaar chairman Mohamed Alabbar, who heads the team, said in a statement that it would focus on 'strengthening the resilience of the organisation in the wake of recent social, political and economic changes in its regional and global markets'.

The team will also work on 'establishing a sustainable business model for the future and identifying and capitalising on the growth opportunities', the statement said on Saturday.

The team will also focus on 'creating a robust organisational and corporate governance framework that resonates with new market realities', the statement said.

Citing sources, Reuters reported on Thursday that Emaar would conduct a strategic review of its foreign operations which may lead to a greater focus on its hospitality and retail resort business.

The review by McKinsey & Co mainly relates to the developer's property division as opposed to its thriving  hospitality sector, said two of the sources.

It will cover Emaar's overseas units which span the Middle East, Africa and Asia, in countries like India, Egypt and Saudi Arabia. – Reuters

Tags: Emaar | Dubai | strategy | growth | McKinsey |

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