SBWC hosts key workshop for businesswomen
Sharjah, March 27, 2012
The Sharjah Business Women Council (SBWC) recently organised a major workshop to introduce its ambitious project aimed at developing women entrepreneurs in the central and eastern zones of the emirate.
The introductory day, the second in a series of events organized by SBWC in the region, included two workshops in addition to personal counselling for women to prepare them to start their business projects.
SBWC organized an introductory day about Khalifa Fund for Enterprise Development and its programs as well as the mechanisms of benefiting from its services and applying for funding besides 'Workshop for Business Women Souq.'
Speaking at the workshop held at Diba Al Hisn Ladies Club, Ameera Abdulrahim Binkaram, SBWC chairperson, said, 'The council bears the responsibility to empower potential and accomplished professional and businesswomen to set and realize their ambitions in both traditional and non-traditional sectors in the UAE by encouraging them to become active in business world as well as supporting them to develop better business skills to become more competitive.'
She said the council is currently working on an determined project targeting women entrepreneurs in the Central and East Zones of Sharjah.
'The idea of the project is to launch a Souq solely for women owned businesses. The Souq will has 15 shops and a restaurant and is located in the major tourism area of the city of Diba Al Hisn,' said Binkaram.
She said this will help encourage and rehabilitate women entrepreneurs to develop creative ideas of their own businesses and provide them with the necessary support.
Najla Al Midfa, the director of Khalifa Fund Branch in Ajman, said the Fund is founded to inculcate a culture of entrepreneurship and to support and develop small and medium enterprises in the UAE.
Al Midfa said, 'Our cooperation with SBWC aims to activate the Fund services and its financing programs, in the manner of distributing the gains of development to a broader spectrum of UAE citizens.'
Leila Ben-Gacem, the senior manager Entrepreneurship Development Department in Khalifa Fund, said the Fund has developed several initiatives and programs that promote entrepreneurship and innovation among the various segments of society.
According to her, the Fund has designed specialized programs targeted at certain community groups. These are “Al Radda” program for UAE nationals, “Ishraq” for those who have recovered from drug addiction and “Sougha” which aims to preserve local heritage through artisan development.-TradeArabia News Service