Professional social media jobs urged
Manama, December 12, 2013
New titles for social media professionals could soon start appearing on people's CVs.
That was one of the recommendations of the two-day Social Media Masters Forum, which ended yesterday (December 11) at the Movenpick Hotel.
Social Media Club president Ali Sabkar said five recommendations had been agreed to promote the field in Bahrain.
"The first is to introduce new social media titles to Bahrain like social media strategist, social media managers, social media content strategist and managers," said Sabkar.
"Second, people don't know the basics so for the first quarter of next year we will be hosting one camp a month to teach the basics of social media.
"Third, we need to make people aware of the basic differences between content posting and advertising.
"Fourth is to make people aware of what positive and negative content is and how to utilise this tool to benefit your company rather than harm it.
"Lastly, people don't know the laws and legality behind social media and are not aware of public and private posting, which is an area that needs to be worked on."
The forum was organised by the Social Media Club and Takatof under the patronage of Minister of State for Communications Affairs Shaikh Fawaz bin Mohammed Al Khalifa.
It focused on social media marketing and how to use tools such as Twitter to promote businesses.
"It was clear that Bahrain is lagging in the field of social media," said Mr Sabkar.
"For example, out of a room of 180 participants, we asked who is in charge of social media and only 15 people put their hands up."
He complained that people in Bahrain were spending thousands of dinars on social media agencies abroad, instead of hiring locally. - TradeArabia News Service